Roof Coating

November 17, 2017


When you're a business owner, you want to do everything in your power to protect your company, including the building you operate out of.

You've invested a lot of time and money in this business, and, no matter how successful you are, you probably don't want to have to spend money on things like roof repairs and replacements, right?

A roof coating can help prevent these and other irritations while also offering several other benefits to your business. Read on to learn more!

What is a Roof Coating?

A roof coating is a type of membrane that protects a building's roof from wear and extends its lifespan. Coatings are thicker than traditional paint and can be made from a variety of materials, including acrylic, asphalt, polyurethane, and silicone.

How Does it Benefit Your Business?

There are tons of benefits that come with investing in a coating for your business's roof, including those listed below.

1. Seamless Weatherproofing

A roof coating is a monolithic membrane. It's sprayed all over your roof, including places like pipes, hatches, and other equipment so that everything is equally weatherproofed. Everything melts together into one giant membrane, so there aren't any places that will be vulnerable when harsh weather hits.

2. Cost Effective

It's also highly cost-effective to invest in a roof coating.

The coating gets sprayed directly onto your existing roof. There's no replacement necessary, and there is a lot less labor involved than there would be if you had a brand new roof installed.

You also get to save money by avoiding landfill fees, as there's no waste to contribute.

3. Environmentally Friendly

In addition to reducing the amount of debris that needs to be tossed in a landfill, a roof coating benefits the environment in other ways.

For example, most coatings are specially made with safety in mind, so they don't contain dangerous chemicals or production techniques that damage the environment.

Getting your roof coated can even lower your building's Energy Star rating. This adds a lot of value to the building should you ever choose to sell it.

4. Improved Reputation

More than ever before, consumers care about how the businesses they patronize affect the environment.

By taking the time to have your roof coated, you're sending a message that you care about the world we live in and want to protect it. Customers respond to these gestures and will look more favorably on your company as a result.

5. Pain-free Installation

Have you ever been in a home or building where the roof is being replaced? It's not pleasant. There's tons of banging and stomping and it's almost impossible to get anything done while construction is happening.

With roof coatings, there is very little noise and little-to-no odor. This means that you don't have to worry about shutting down your business while the coating is applied.

Coating also takes less time than a roof replacement. Instead of a few weeks' worth of work, you only have to worry about a few hours. Most coatings take just 8-24 hours to complete.

6. Reflective

Almost all roof coatings are highly reflective.

This provides great UV protection for your roof. UV protection, in turn, limits sun damage and also significantly reduces your overall maintenance costs.

7. Lower Energy Bills

Coated roofs are cooler. This helps the environment by reducing local air temperatures and electricity demand. It also helps decrease the amount of electricity required to regulate your building's temperature.

Since you're using less electricity, you'll likely see your energy bill decrease by anywhere from 10 to 20 percent per month.

Some coatings are even Energy Star certified. They will often provide the greatest amount of energy savings.

8. Visually Appealing

A coating also revives an old building's appearance and can improve your business's overall look. You'll especially want to consider this kind of investment if your building is located somewhere where the roof can easily be seen (a city with lots of high-rise buildings, for example.)

9. Fade-Resistant

It's incredibly frustrating when you invest in painting the exterior of a building, only to have the paint fade shortly after.

Thanks to the reflectiveness of roof coatings, your roof will maintain its color for much longer than it would if it hadn't been coated. Not only will your business look more appealing post-coating, but it'll stay appealing for years to come!

10. Extended Roof Lifespan

The coating will also save you money by significantly extending your roof's lifespan

It will also protect your roofing material from virtually everything Mother Nature throws at it, from UV rays to heavy rains.

If you live in an area that experiences a lot of rain, it's definitely worth investing in coating your roof. Leaks will be a thing of the past after it's coated, and you'll never have to worry about water stains on your ceiling again.

Coatings also expand and contract based on the sun's heat. This high level of adaptability is just another example of their durability.

How to Choose a Coating Material

There are several options available when it comes to choosing a type of coating material for your roof.

When you choose a coating, you'll have to keep in mind factors like the condition and slope of your roof and your total budget. But, you'll also want to think about the benefits and drawbacks of the most popular coating materials.

For example, acrylic coatings are inexpensive and easy to install. But, they are more susceptible to damage from extreme temperature fluctuations and water buildup.

Polyurethane coatings, on the other hand, are more flexible and handle ponding water with ease. They do have poorer UV resistance, though, which is a major drawback for many business owners.

Silicone is often the preferred choice because it is flexible, withstands water damage easily, and offers great UV protection. However, silicone does pick up dirt easily, and it's not quite as durable as polyurethane.

Get Started Today

If you're ready to invest in a roof coating for your business, contact us at Petrusse Norris Painting today for a free estimate!

We've been serving Southern and Central California for over 30 years, and we can't wait to help you improve your business!

The Author | Ryan Spalding
Ryan has been in the commercial painting industry for over 20 years and has a wealth of knowledge that he loves to share. View More Post from Ryan Spalding